HTC offers good service and cloud was one of the first companies to offer Android users of services such as backup, remote management of mobile and online management of HTC services in 2010. The company is aware of the competitive edge of these choices, and now plans to leverage the cloud for music streaming, leveraging the investment of 300 million dollars in technology Audio Beats by Dr. Dre.
It seems that the same Jimmy Iovine, which he founded together with Dre Beats Audio, HTC is helping to create a unique proposal that will be the default music service on its smartphones and tablets. The Los Angeles Times interviewed Iovine last year and found that:
Bring Beats Audio in mobile HTC is one of the first things we’re doing … We intend to do business with HTC, a company that will help us and we’re going to help in any way possible. You will see Beats Audio on all phones and tablet selected, they know what we have created, meet our brand and help us continue to innovate and push further Beats.
Jimmy Iovine’s involvement is crucial to the success of the new service, because it is one of the most respected figures in the music world, so it may involve major music labels. HTC has also revealed to be working on a boombox accessory can stream music via Bluetooth from HTC, Play like the Nokia 360.
The new music streaming service from HTC should be announced at the show MWC 2012 at the end of this month, with the submission of five telephones and a new tablet.